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Sierra Leone Business: Africell to give out overLe500m during Ramadan

Africell Media and Corporate team launching their usual Ramadan Promotion

Africell Mobile network on Friday announced that they will start their annual Ramadan promotion and this year they plan to give out over Le500 million within the period. Explaining to Journalist about this promo at their head office in Wilberforce, Head of Corporate Affairs Joe Abass Bangura said Monday 6th May 2019 will mark the first day of the month of Ramadan and Africell as a company that respects all faiths in the country, is pleased to join Muslims in Sierra Leone and all over the world in heralding the Holy month of Ramadan. ”In line with our proud tradition of always being at the cutting edge of technological innovation in the industry, and for innovative promotional events that provide our subscribers with opportunities to celebrate their religious festivals, play fun games and win great prizes in the process, we are today announcing the launch of the Africell Ramadan Show 2019 — dubbed “The Treasure Hut”; giving our subscribers the opportunity to win more than Le500,000,000 (Five Hundred Million Leones).” Mr Abass Bangura said to participate in the promotion, all what they need is for Africell Subscribers to send a blank SMS to or Call 777 to automatically qualify for the electronic draw for that day. He averred that every blank SMS sent, or call made to 777, automatically gives the subscriber 2 chances at a cost of Le650; which is given back as on net bonus that must be utilized before midnight of the same day. “All newly registered and activated SIM Cards will automatically get one chance in the draw. Subscriber’s chances for winning increases with every blank SMS or call made to 777. All cumulated chances will lapse at the end of each day.” Assistant Manager of Media Nancy Joseph said live draws will be held from Mondays to Fridays between 9:00pm and 10:00pm with effect from Monday, 6th May up to Tuesday 4th June 2019. The show she said will be broadcast live on AYV TV, Africell Facebook page with simultaneous broadcasts on AfriRadio and all major radio stations Nationwide. “During the draw, qualifying numbers will be randomly drawn electronically in the studio. On selection of a number, the subscriber’s phone will be dialled then prompted by the presenter to choose any number from 1 - 40 from the TREASURE TREE. The winnings at this stage include: Data and Airtime Recharge and Cash Prizes ranging from Le50,000 to Le500,000 or chance to access the wheel of fortune or the Treasure Hut and the chance to win the Star Prize of Lel00,000,000 (One Hundred Million Leones).” Nancy Joseph averred that subscribers and members of the Media are reminded of the provisions of the latest Finance Act that all Lottery winnings from Le500,000 to Le10,000,000 above are subject to 10% Lottery tax; and winnings above Le10m are subject to 20% Lottery Tax. “We will deduct this tax from all winnings in this category and will pay over to the National Revenue Authority (NRA). Subscribers are also reminded that the only number authorized to call subscribers regarding this promotion is 077-777-777.” Mr Abass Bangura said Africell will continue to protect their proud tradition of always introducing unrivalled innovative promotions that provide subscribers with the opportunity to celebrate their religious festivals, play fun games and win great prizes in the process. “We will continue to be at the cutting edge of providing Sierra Leoneans with the best service quality along with the most affordable tariffs that the industry can provide in the country. We would like to thank our valued subscribers, for their continued loyalty; and to our Muslim compatriots, Africell says Ramadan Kareem.” He reminded all that all these opportunities will relate to the Africell money agents and subscribers and said that the more cash in and cash out they do the more chances they have to win.

Monday May 6, 2019.

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